Healthcare B2B Social Marketing Strategies #HITMC Twitter Chat

Posted on June 25, 2014 I Written By

John Lynn is the Founder of the HealthcareScene.com blog network which currently consists of 10 blogs containing over 8000 articles with John having written over 4000 of the articles himself. These EMR and Healthcare IT related articles have been viewed over 16 million times. John also manages Healthcare IT Central and Healthcare IT Today, the leading career Health IT job board and blog. John is co-founder of InfluentialNetworks.com and Physia.com. John is highly involved in social media, and in addition to his blogs can also be found on Twitter: @techguy and @ehrandhit and LinkedIn.

I’m really excited to be hosting a twitter chat with the great people at @billians and @porterresearch. You’ll find me participating in the Twitter chat using @ehrandhit and @techguy. If you’d like to join in on the conversation, follow the hashtag #HITMC on Thursday, June 26th @ 1pm ET.

Using the link above you can follow along with the chat, but even better is for you to join in on the conversation. Just add #HITMC to your tweet and you’ll be part of the conversation. Nothing to it.

We’ve put together the following 5 healthcare B2B topics for tomorrow’s Twitter chat discussion. There are some meaty ones in there for those that care about healthcare B2B marketing.

Topic 1: How can healthcare B2B marketers use social selling to their advantage? 
Suggested Reading: Social Media in Healthcare Marketing: Making the Case

Topic 2: What suggestions do you have for healthcare B2B marketers beginning on social?
Suggested Reading: 5 (Relatively Simple) Steps To B2B Social Media Marketing Success

Topic 3: How can Facebook be of use to healthcare B2B marketing strategies?
Suggested Reading: Using Facebook for B2B Healthcare Marketing: 5 Top Tips

Topic 4: How can healthcare B2B marketers ensure the success of content on social?
Suggested Reading: Strategies for Effective B2B Healthcare Marketing Content Creation

 Topic 5: Why is social listening an important factor in successful B2B marketing?
Suggested Reading: Why Social Media Listening is Important for Brands

Looking forward to hearing your thoughts on the above topics. Should be a lively conversation similar to what we started at the Health IT Marketing and PR Conference.