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Retail Clinics Buddy Up with HIT and MU Lessons from a 3 Year Old

Posted on August 23, 2012 I Written By

As Social Marketing Director at Billian, Jennifer Dennard is responsible for the continuing development and implementation of the company's social media strategies for Billian's HealthDATA and Porter Research. She is a regular contributor to a number of healthcare blogs and currently manages social marketing channels for the Health IT Leadership Summit and Technology Association of Georgia’s Health Society. You can find her on Twitter @JennDennard.

It seems I can’t read a blog, tweet or even old-fashioned newspaper these days without coming across some headline having to do with retail health clinics buddying up to healthcare IT. Announcements from two companies come to mind.

The first involves SoloHealth – developer of health and wellness kiosks. It received FDA approval for its product earlier this summer, and followed that development up with news of financial investment from benefits company WellPoint. It also has announced plans for a national rollout of its kiosks sometime this fall. Assuming its website is up to date, there are SoloHealth Stations across the country at retailers like Walmart, Safeway, Publix, Sam’s Club and Schnucks. CVS appears to be its only traditional retail clinic customer at the moment.

The second involves Greenway Medical – well-known developer of electronic health records for a variety of healthcare organizations, including Walgreen’s Take Care Clinics. It currently has placed its PrimeSuite EHR in more than 700 Take Care pharmacies, and just this week announced plans to implement a custom EHR – WellHealth – to coordinate other types of care in Walgreen’s locations. I’m assuming the two EHRs will play nice with other from an interoperability standpoint. Implementation of all WellHealth systems is expected to be finalized by the end of next summer.

I can’t help but point out that both of these companies are based in Atlanta, and I know for a fact that their team members congregate at similar networking events, so I wonder if we’ll see some synergy between them in the near future.

In any case, if predictions of retail clinic growth prove to be true – a recent Rand Report notes that use of retail health clinics quadrupled between 2007 and 2009, and will continue to grow – it seems likely that we’ll see HIT companies popping up in clinics across the country.

On a completely unrelated note, my daughters and I joined the rest of my company’s team members at the annual Lekotek Run 4 Kids last weekend. We had a great time and enjoyed helping out a great cause. I was a bit apprehensive that my youngest would enjoy it. Before the race began, she came up to me with number in hand and asked, “Is it okay if I lose?” Happily, she declared herself a winner after crossing the finish line and receiving a medal along with her sister and all the other kids.

I wonder if this is a sentiment physicians in smaller practices sometimes have as they consider implementing an EHR in the hopes of receiving Meaningful Use incentive money. Do some just want to throw in the towel and “lose?” Do some not want to even start the race? I’m always looking for additional Meaningful Use wisdom from the under-6 set, so please enlighten me in the comments below.

Major Insurance Companies and Meaningful Use

Posted on September 9, 2011 I Written By

John Lynn is the Founder of the HealthcareScene.com blog network which currently consists of 10 blogs containing over 8000 articles with John having written over 4000 of the articles himself. These EMR and Healthcare IT related articles have been viewed over 16 million times. John also manages Healthcare IT Central and Healthcare IT Today, the leading career Health IT job board and blog. John is co-founder of InfluentialNetworks.com and Physia.com. John is highly involved in social media, and in addition to his blogs can also be found on Twitter: @techguy and @ehrandhit and LinkedIn.

We all know that the largest “insurance company” in the US (Medicare and Medicaid) is on board the meaningful use bandwagon. One of the major questions in the healthcare industry is whether insurance companies are going to hop on the meaningful use train as well.

I came across this post on Fierce Health Payer from August of 2010 (that’s a year ago for those keeping track) that talks about four major insurers aligning their pay-for-performance programs with meaningful use. The four payers mentioned are Aetna (NYSE: AET), Highmark, UnitedHealth Group (NYSE: UNH) and WellPoint (NYSE: WLP).

The interesting thing for me is that a year later, I still haven’t seen any real solid movement or announcements from the insurance companies about meaningful use. I may have missed it, so let me know if you’ve seen something, but I imagine one of my readers or someone on Twitter would have pointed out any major meaningful use announcement by private insurance companies.

I suspect that the major insurance companies are sitting back and watching the government’s meaningful use program first. I imagine they’ll be looking at which pieces of meaningful use are actually (excuse the term) meaningful and then use those as a basis for any initiatives that they launch. I’ll be really surprised if any insurer steps out and uses the meaningful use guidelines. They may use some elements, but I’ll be pretty shocked if they support all of meaningful use.

What do you think? How will insurance companies move forward when it comes to EHR and meaningful use?